FitFuel.com – The Web’s #1 Healthy Living Store!

FitFuel.com is a healthy lifestyle store with personality, powered by knowledgeable people who guarantee the best shopping experience from mouse click to doorstep.

About FitFuel.com :

Not too long ago, we were sitting in front of our computers trying to find a good online source for nutrition products. We’d order from a handful of decent sites, but they just didn’t impress us. They wanted to sell us as much as possible – sell, sell, sell – pretty good prices, large selection, and mediocre service.

We don’t believe in mediocrity.

We got the impression they didn’t care if they were improving our health as long as we bought the latest pro-hormone from them.

The idea of running another online nutrition store seemed extremely boring. What fun is it to compete with guys who get off on making a 1% profit margin because their intention is to shove as many products down your throat in the shortest amount of time possible and minimize costs by eliminating any kind services we consider good business – customer service, phone support, bilateral communication and making our customers feel that we actually do care about whether the products they buy from us are improving their quality of life.

We wanted to be more than an online store. We wanted to be a source.

This is why we were first company to introduce 100% healthy vending machines in schools and office buildings around the country in 2004. We knew that you and your kids don’t always have the luxury of ordering online and having products there when you need them. So we made eating good stuff easier than it’s ever been – we brought our store to you.

This same philosophy has guided our site redesign. We’re integrating streaming video reviews and other interactive features that let you get to know products a bit bitter before you try them. What better way to weed out the bogus advertising claims and up-sells than to let your fellow members tell you what they think – good or bad – on camera. Companies that make crap products run as far away from us as possible because they don’t want their product getting exposed on our website! We help you make smart buying decisions.

We’re also introducing the Health Passport in 2007, a member card you can carry in your wallet that gives you discounts on leading health retailers around the country and serves as your Member Rewards Card for online purchase at Fit Fuel.

All of these things help to extend our reach beyond the virtual world and into your lives where we can be more effective at helping you make healthy decisions.

Expect us to continue to innovate and be at the forefront of our industry. That’s our job and our promise to you. We expect nothing less of ourselves.

And if you were expecting the legal jargon and boring corporate details, we won’t let you down.

Fit Fuel, LLC was formed in August of 2004 in New York and relocated in 2005 to Gardena, CA, just outside of Los Angeles. We still maintain warehouses on the East Coast and in the Midwest to serve you better. Fit Fuel is privately owned and operated by a team of dedicated fitness enthusiasts. Fit Fuel maintains a strategic partnership with Healthy Vending, LLC, a company that was founded as part of Fit Fuel and subsequently spun-off.

Tags: Nutritional Supplements